Hybrid events aren’t new. In fact, they’ve been happening for some time, but they are now a regular feature in every major domain. The manner in which businesses interact with their target audiences ...

For organizations willing to move beyond traditional definitions of what an event “should” look like, hybrid can offer a strategic advantage.

The world of conferences and trade shows was hit as hard as an industry could possibly be hit by the Covid pandemic. The industry was completely dependent on physical events, which were almost totally ...

As we sprint through the spring event cycle in a blur of tarmacs and generative AI demos, I was hoping we'd find a way to combine the best-of-virtual with a rethink of what matters on-the-ground.