IWC Schaffhausen, known for its precision engineering and timeless design, has unveiled a horological masterpiece in collaboration with seven-time Formula One world champion and IWC brand ambassador, ...

It’s no secret Tom Brady is an IWC guy. The football great bought his first model—a GST Automatic Alarm—back in 2002, before later acquiring a Navitimer, a Top Gun Miramar and a Portugieser. The ...

Add Yahoo as a preferred source to see more of our stories on Google. Until his teammate put his car into a wall on the final lap of the Singapore Grand Prix on Sunday, Lewis Hamilton wouldn’t have ...

After an alluring collaboration with Lewis Hamilton for a teal-colored Portugieser, IWC now readies a long-awaited successor of its Markus Bühler Big Pilot’s Watch. Aptly named the Big Pilot’s Watch ...

The Big Pilot’s Watch 43 Tourbillon Markus Bühler has been 20 years in the making. Its origins trace back to 2003 when Markus Bühler—IWC’s current associate director of watch and movement assembly—was ...

IWC has rightfully earned a reputation as one of the top luxury watch brands with impeccable engineering and alluring refinement. However, the Swiss watchmaker was also a pioneering force in adapting ...

The ultimate sign of sophistication is buying one of the most expensive IWC watches. Every person in the world wants to be respected and appreciated for what he has. In today’s materialistic world, a ...

The seven-time Super Bowl champ, who announced his retirement from the NFL for the second time last week, recently wore a rare model that was released almost a decade ago to the premiere of 80 For ...