Foursquare does it. Mint.com does. Even NBC and Warner Brothers do it. Like it or not, gamification is here to stay. So embrace the idea that you can encourage customers to stay loyal to your brand by ...

The idea of “gamification” has rumbled loud and long throughout the marketing and branding echo chamber over the last several years. In the 24/7 news cycle, even in the B2B world of marketing and ...

Explore 2026 gamification techniques and interactive design principles that enhance digital platform user retention and ...

In a business environment, company owners, managers, department heads and team members all deal with processes, problems and systems. Gamification is a way to make these tasks and goals more fun while ...

After hype cometh the fall. Gamification — the catch-all term for rewards, incentives and loyalty services — has become a very popular way to get users engaged in an increasingly noisy world of apps ...

Following is Part 3 of the Retail TouchPoints series focused on Retail Wins In Gamification. This article uncovers best practices for successful gamification. Thought leaders and experts in ...

Badgeville, a startup that adds the dynamics of gamification to e-commerce and web publishing websites to engage users, recently launched a new product called Social Fabric. The startup company is ...

Gamification -- the idea that you can take gaming elements (points, trophies, badges, scoreboards, level-ups, etc) and apply them in non-gaming contexts -- is a rising trend that makes work all play.

Who was there: "The Great Gamification Debate" at this year's Game Developers Conference featured two teams. On the pro-gamification side was Jane McGonigal (Social Chocolate), Margaret Robertson ...