Cadent, a predictive advertising company and a portfolio company of Novacap, has acquired VuePlanner, a provider of YouTube video ad planning, optimization and measurement. With this acquisition, ...
Total Video strategy, unified across linear, CTV and YouTube. NEW YORK, Dec. 9, 2025 /PRNewswire/ -- Cadent, a predictive advertising company and a portfolio company of Novacap, today announced that ...
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